Louis Vuitton Imagination vs Widian London
Direct head-to-head comparison: scent profile, key differences, and buying verdict.
Comparing Louis Vuitton Imagination against Widian London: these two fragrances share an estimated -1% olfactory match. Choose Imagination if you prefer a more aromatic/citrus profile; choose London for amber/animalic.
Match -1 — similarity-model estimate from shared accords and notes (similarity-v1).

Louis Vuitton
Imagination
2021 · masculine
- Aromatic
- Citrus
- Fresh
- Fresh Spicy
- Green
Pick Imagination if…
- you want the aromatic, citrus and fresh character that London doesn't have
- you prefer a fragrance marketed as masculine

Widian
London
2018 · unisex
- Amber
- Animalic
- Fruity
- Leather
- Oud
- Powdery
- Smoky
- Sweet
- Vanilla
- Violet
Pick London if…
- you want the amber, animalic and fruity character that Imagination doesn't have
- you prefer a fragrance marketed as unisex
- you prefer the older, established release (2018)
Overall winner by use case
We can't declare an overall winner yet — there is no verified performance, season-fit, or price data for these fragrances. Compare the accords and notes above instead.
Longevity & Performance Comparison
Imagination
Delivers steady projection during active hours with a smooth skin scent drydown.
London
Reliable office and evening projection powered by dense base notes and modern fixatives.
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Where they differ
Only in Imagination
Aromatic, Citrus, Fresh, Fresh Spicy, Green, Ambroxan, Calabrian Bergamot, Ceylon Cinnamon, Chinese Black Tea, Citron…
Only in London
Amber, Animalic, Fruity, Leather, Oud, Powdery, Smoky, Sweet, Vanilla, Violet…
Frequently Asked Questions: Louis Vuitton Imagination vs Widian London
How do Louis Vuitton Imagination and Widian London compare in scent?
Louis Vuitton Imagination and Widian London share an estimated -1% olfactory match. They explore contrasting olfactory directions with distinct drydown profiles.
Which should you choose between Louis Vuitton Imagination and Widian London?
Choose Louis Vuitton Imagination if you prefer a profile highlighting aromatic and citrus. Choose Widian London if you lean towards amber and animalic.
Explore Similar Alternatives
Looking for more dupes and olfactory alternatives to either fragrance?
Travel Atomizers & Decant Essentials
Lisapack Portable Refillable Perfume Atomizer (8ml × 3-Pack (Matte Aluminum))
TSA ApprovedUndecided between Imagination and London? Use portable atomizers to sample and test both on your skin before committing to full 100ml bottles. Aircraft-grade aluminum outer shell with twist-up nozzle prevents leaks in luggage or pockets. Easy bottom-pump refill in seconds with zero spills.